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Sustainable Architecture:
Cradle
to Cradle:
William McDonough's new book, written with his colleague, the German chemist
Michael Braungart, is a manifesto calling for the transformation of human
industry through ecologically intelligent design.
They
argue that the conflict between industry and the environment is not an
indictment of commerce but an outgrowth of purely opportunistic design. The
design of products and manufacturing systems growing out of the Industrial
Revolution reflected the spirit of the day-and yielded a host of unintended
yet tragic consequences.
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Art
of Architecture
www.studio-rma.com
Robert
Mechielsen’s Studio-RMA, founded
in 1985, consists of a core group of exceptional design talent, and a
large support team of specialists.
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